New Realty Group

Privacy Policy

Effective Date: January 1, 2024 · Last Updated: March 1, 2026

1. Introduction

New Realty Inc. (“NRG,” “we,” “us,” or “our”) is committed to protecting the privacy and personal information of our clients, website visitors, and users. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at nrg.ca or engage with our real estate services.

This policy is compliant with the Personal Information Protection and Electronic Documents Act (PIPEDA), Canada's federal privacy law, and the Personal Information Protection Act (PIPA) of Alberta.

2. Information We Collect

We may collect the following types of personal information:

  • Contact Information: Name, email address, phone number, mailing address
  • Real Estate Preferences: Property interests, budget range, timeline, property type preferences
  • Communication Records: Emails, form submissions, consultation requests
  • Technical Data: IP address, browser type, operating system, pages visited, referring URL, and access times
  • Cookies and Analytics: Usage data collected through cookies and third-party analytics services (see Section 7)

3. How We Collect Information

We collect information through:

  • Consultation booking forms and quizzes on our website
  • Contact forms and email inquiries
  • Phone calls and in-person meetings
  • Automated technologies such as cookies and analytics tools
  • Third-party services including Vercel Analytics

4. How We Use Your Information

We use collected information for the following purposes:

  • To provide and improve our real estate services
  • To respond to your inquiries and consultation requests
  • To match you with suitable properties or buyers
  • To send relevant market updates and property alerts (with your consent)
  • To improve our website and user experience
  • To comply with legal and regulatory obligations
  • To protect our rights and prevent fraud

5. Disclosure of Information

We may share your personal information with:

  • Service Providers: Third-party services that assist in operating our website and delivering our services (e.g., email delivery, analytics)
  • Brokerage: eXp Realty, as required under our brokerage agreement
  • Regulatory Bodies: The Real Estate Council of Alberta (RECA) and other regulatory authorities, as required by law
  • Legal Requirements: When required by law, court order, or government regulation

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

7. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience and collect analytics data. These include:

  • Essential Cookies: Necessary for the website to function properly
  • Analytics Cookies: Help us understand how visitors use our site (e.g., Vercel Analytics)
  • Advertising Cookies: Used to deliver relevant advertisements on third-party platforms (e.g., Google Ads, Facebook Ads)

You can control cookie preferences through your browser settings. Disabling cookies may affect the functionality of certain features of our website.

8. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, or as required by law. When your information is no longer needed, we will securely delete or anonymize it.

9. Your Rights

Under PIPEDA and PIPA, you have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate or incomplete information
  • Withdraw consent for the collection, use, or disclosure of your information
  • Request deletion of your personal information, subject to legal obligations
  • File a complaint with the Office of the Privacy Commissioner of Canada

To exercise any of these rights, please contact us using the information below.

10. Children's Privacy

Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will promptly delete it.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Last Updated” date. We encourage you to review this policy periodically.

12. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us: